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Scenario of paint industry in India
‘Paint industry has grown to see a double-digit
growth year-after-year’
the
paint industry is working capital-intensive, having multiple product
categories and different pack sizes. Asian Paints, for example,
directly services over 17,000 retailers through 70-odd warehouses.
Managing inventory in this complex distribution network is the key
to success very much like the FMCG
industry......
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